FRASER NELSON


CREATIVE LEAD
BASED IN AMSTERDAM







THE LIONS SHARE
IMPERFECTIONISM
POLAROID 101
THE SIMPLE BIT
THE INTERNET REMEMBERS
POLAROID LAUNCH (SOON)
CAPTURE REAL LIFE
STICKY SEARCH-UATIONS
ELF VISION
LITTLE BIG IDEA
RACV ASK ANYONE
YOUR DOG’S HAPPY SPACE
7-ELEVEN X VELOCITY


ABOUT / AWARDS / REFERENCES









 

THE INTERNET REMEMBERS


Young Australians’ drinking behaviour has always been unhealthy. To get them to slow down and DrinkWise,
we tapped into the one thing they care about more than their health: their online brand.

Creating an online gallery digital statues showcasing the “pisshead-ery” they’d rather forget, immortalised on the internet for all to see.  Activated through AR in Australia’s biggest drinking hotspots. Role: Senior Creative/Copywriter

Recognition from Cannes, One Show, Caples, Directory, Contagious and a lot of Australian media.



CASE STUDY: